#Startup #Business #Tip - Vision is everything. The great business leaders in the world have unteachable business vision. They can see something that no one else can see, know how to make their vision become a reality, and then create something that many people value. One of the first questions I ask aspiring entrepreneurs is: "What is your vision of the company 5 years from now?" The truth is if you don't know where you are trying to go with it, then you will not know WHERE

Most small businesses believe they need to constantly make blog posts, social media posts, tweets, email blasts, updates to website, video segments, new offers, etc. to stay relevant. This is not true. By doing this, they tend to water down the message they are trying to send. It becomes noise rather than useful knowledge. If it is noise, it will be forgotten, ignored, and/or could make the customer stop wanting to hear the message you are trying to get across to them. Conten

As a startup business, it is safe to say that you probably have few resources and very little time. That is why it is extremely imperative that you know exactly WHO your potential customer is, WHERE they are located, and WHEN they are there. You do not have the money to blanket the entire internet with your product/service. BUT, you do have the resources to figure out what keywords they might type into Google, tailor a Google Ad-words campaign aimed directly at that phrase an

Incentives exist to push people farther, faster, and more frequently. Rewards and spiffs are huge part of the sales world because it constantly reminds the sales person that there is something to be gained at every turn. This is what entrepreneurs must do for themselves. Creating a basic reward for each accomplishment is a form of classical conditioning - just like Pavlov's dog! As human's, it's in our DNA to do something for a reward albeit a financial reward, recognition fr